“From Advocacy To Reputation Management”
Geneva is home to WHO, WIPO and WTO, all of which have a profound impact on the international healthcare policy sector. Genevensis can advocate for change, influence debates and proposals. We can research specific issues or keep you informed of what is happening and who stands where on what.
Building brands and corporate image
We define, build and sustain your company and your product’s reputation with the aid of solid thought-through communication techniques. Once your goals are defined, we work together as a team to cost-effectively enhance your business by achieving clearly defined and measurable goals.
We know how to plan and run healthcare campaigns – in the media, with patients’ associations, government departments and non-governmental organisations (NGOs).
We help you prepare for the possibility of a crisis because sometimes things go wrong even in the best companies. Reputations, however, are often strengthened or destroyed depending on how the crisis is managed. Our skill is in making sure that your crisis does not become a disaster, but instead speaks well about you and your products.
Need to build a team, challenge a strategy, brainstorm communications issues ? We are the team you need. We have assisted many groups to align strategic thinking while obtaining buy-in from reticent co-workers. Soliciting the best thinking and getting the group working is our forte. Whether in small groups or in plenary sessions, we get the best out of people and achieve workshop objectives within time limits and with full participation.
Media relations are an integral part of building a reputation, an image and a brand. Whether it is the international, national, regional, local or trade press we know who to contact and how to sell in your story effectively. Clear, great messaging is the key to success.